{"id":4891,"date":"2020-04-18T11:07:52","date_gmt":"2020-04-18T03:07:52","guid":{"rendered":"https:\/\/ixyzero.com\/blog\/?p=4891"},"modified":"2020-04-18T11:07:52","modified_gmt":"2020-04-18T03:07:52","slug":"1%e5%88%b7%e5%8d%95-%e9%a3%8e%e6%8e%a7-%e5%86%85%e9%ac%bc","status":"publish","type":"post","link":"https:\/\/ixyzero.com\/blog\/archives\/4891.html","title":{"rendered":"[1]\u5237\u5355-\u98ce\u63a7-\u5185\u9b3c"},"content":{"rendered":"\n<p>=Start=<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u7f18\u7531\uff1a<\/h4>\n\n\n\n<p>\u5468\u672b\u95f2\u7740\u65e0\u804a\uff0c\u7ffb\u5fae\u4fe1\u6536\u85cf\u5386\u53f2\u6587\u7ae0\u7684\u65f6\u5019\u770b\u5230\u4e86\u4e00\u4e2a\u548c\u98ce\u63a7\u3001\u5185\u9b3c\u76f8\u5173\u7684\u6587\u7ae0\uff0c\u7a81\u7136\u60f3\u6536\u96c6\u6574\u7406\u4e00\u4e0b\u5237\u5355\u3001\u98ce\u63a7\u548c\u5185\u9b3c\u76f8\u5173\u7684\u6587\u7ae0\uff0c\u65b9\u4fbf\u9700\u8981\u7684\u65f6\u5019\u53c2\u8003\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u6b63\u6587\uff1a<\/h4>\n\n\n\n<h5 class=\"wp-block-heading\">\u53c2\u8003\u89e3\u7b54\uff1a<\/h5>\n\n\n\n<h6 class=\"wp-block-heading\">0x01. \u5237\u5355\u662f\u4ec0\u4e48\uff1f<\/h6>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u5237\u5355\u662f\u4e00\u4e2a\u7535\u5546\u884d\u751f\u8bcd\u3002\u5e97\u5bb6\u4ed8\u6b3e\u8bf7\u4eba\u5047\u626e\u987e\u5ba2\uff0c\u7528\u4ee5\u5047\u4e71\u771f\u7684\u8d2d\u7269\u65b9\u5f0f\u63d0\u9ad8\u7f51\u5e97\u7684\u9500\u91cf\u548c\u6392\u540d\u4ee5\u83b7\u53d6\u9500\u91cf\u53ca\u597d\u8bc4\u6765\u5438\u5f15\u771f\u5b9e\u987e\u5ba2\u3002\u5237\u5355\uff0c\u4e00\u822c\u662f\u7531\u4e70\u5bb6\u63d0\u4f9b\u8d2d\u4e70\u8d39\u7528\uff0c\u5e2e\u6307\u5b9a\u7684\u7f51\u5e97\u5356\u5bb6\u8d2d\u4e70\u5546\u54c1\u63d0\u9ad8\u9500\u91cf\u548c\u4fe1\u7528\u5ea6\uff0c\u5e76\u586b\u5199\u865a\u5047\u597d\u8bc4\u7684\u884c\u4e3a\u3002<\/p><\/blockquote>\n\n\n\n<p style=\"color:#ff0213\" class=\"has-text-color\"><strong>0x02. \u4e3a\u4ec0\u4e48\u4f1a\u51fa\u73b0\u5237\u5355\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u5bf9\u4e8e\u5237\u5355\u7684\u4e2a\u4eba\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u8d2a\u5c0f\u4fbf\u5b9c\u5fc3\u7406\uff08\u4ee5\u4e3a\u5b58\u5728\u5929\u4e0a\u6389\u9985\u997c\u7684\u4e8b\uff09\u3002<\/strong>\u6839\u636e\u6570\u636e\u7edf\u8ba1\u6765\u770b\uff0c\u5927\u5b66\u751f\u3001\u5e74\u8f7b\u4eba\u53ca\u65e0\u4e1a\u7fa4\u4f53\u662f\u7f51\u7edc\u5237\u5355\u7c7b\u6848\u4ef6\u7684\u9ad8\u5371\u7fa4\u4f53\u3002\u56e0\u4e3a\u6b64\u201c\u5de5\u4f5c\u201d\u76f8\u5bf9\u8f7b\u677e\uff0c\u6210\u672c\u4f4e\uff0c\u4e0d\u53d7\u5730\u57df\u9650\u5236\uff0c\u8db3\u4e0d\u51fa\u6237\u4fbf\u80fd\u83b7\u5f97\u9ad8\u989d\u56de\u62a5\uff0c\u6240\u4ee5\u5438\u5f15\u4e86\u5927\u6279\u5927\u5b66\u751f\u4ece\u4e8b\u6b64\u9879\u201c\u5de5\u4f5c\u201d\u6765\u201c\u52e4\u5de5\u4fed\u5b66\u201d\u3002<\/li><li><strong>\u4e0d\u61c2\u6cd5\u5f8b\uff08\u4ee5\u4e3a\u8fd9\u79cd\u4e8b\u60c5\u6ca1\u4ec0\u4e48\u5927\u4e0d\u4e86\uff09\u3002<\/strong>\u4f46\u5237\u5355\u5176\u5b9e\u662f\u4e00\u79cd\u6b3a\u9a97\u624b\u6bb5\uff0c\u56fd\u5bb6\u300a\u53cd\u4e0d\u6b63\u5f53\u7ade\u4e89\u6cd5\u300b\u5df2\u660e\u786e\u89c4\u5b9a\uff0c\u5237\u5355\u884c\u4e3a\u662f\u8fdd\u6cd5\u884c\u4e3a\u3002<\/li><\/ul>\n\n\n\n<p><strong>\u5bf9\u4e8e\u5237\u5355\u5e73\u53f0\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5bf9&#8221;\u6b63\u89c4\u7684&#8221;\u5237\u5355\u5e73\u53f0\u6765\u8bf4\uff0c\u5b83\u4eec\u9760\u5237\u5355&#8221;\u8d5a&#8221;\u94b1\u3002\u3002\u3002<\/li><li>\u8fd8\u6709\u4e9b&#8221;\u4e0d\u6b63\u89c4\u7684&#8221;\u5237\u5355\u5e73\u53f0\uff0c\u5b83\u4eec\u9760\u8fd9\u4e2a\u9a97\u94b1\u3002\u3002\u3002<\/li><\/ul>\n\n\n\n<p><strong>\u5bf9\u4e8e\u7f51\u5e97\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<p>\u901a\u8fc7\u8fd9\u79cd\u65b9\u5f0f\uff0c\u7f51\u5e97\u53ef\u4ee5\u83b7\u5f97\u8f83\u597d\u7684\u641c\u7d22\u6392\u540d\uff0c\u6bd4\u5982\uff0c\u5728\u5e73\u53f0\u641c\u7d22\u65f6\u201c\u6309\u9500\u91cf\u201d\u641c\u7d22\uff0c\u8be5\u5e97\u94fa\u56e0\u4e3a\u9500\u91cf\u5927\uff08\u5373\u4fbf\u662f\u865a\u5047\u7684\uff09\u4f1a\u66f4\u5bb9\u6613\u88ab\u4e70\u5bb6\u627e\u5230\u3002\u4e00\u822c\u53ef\u5206\u4e3a\u5355\u54c1\u5237\u9500\u91cf\u4e3a\u505a\u7206\u6b3e\u7b49\u505a\u51c6\u5907\u548c\u5237\u4fe1\u8a89\u4ee5\u63d0\u9ad8\u5e97\u94fa\u6574\u4f53\u4fe1\u8a89\u5ea6\u4e24\u79cd\u3002<\/p>\n\n\n\n<p><strong>\u5bf9\u4e8e\u7535\u5546\u5e73\u53f0\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<p>\u5bf9GMV\uff08Gross Merchandise Volume, \u4ea4\u6613\u603b\u989d\uff09\u7684\u6e34\u671b<\/p>\n\n\n\n<h6 class=\"has-text-color wp-block-heading\" style=\"color:#ff0206\">0x03. \u5237\u5355\u6709\u4ec0\u4e48\u5371\u5bb3\uff1f<\/h6>\n\n\n\n<p><strong>\u5bf9\u4e8e\u5237\u5355\u7684\u4e2a\u4eba\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>\u5bb9\u6613\u88ab\u9a97\uff08\u8d2a\u5c0f\u4fbf\u5b9c\u5403\u5927\u4e8f\uff09\uff1b<\/strong><\/li><li><strong>\u5237\u5355\u5176\u5b9e\u662f\u8fdd\u6cd5\u884c\u4e3a\uff1b<\/strong><\/li><\/ol>\n\n\n\n<p><strong>\u5bf9\u4e8e\u7f51\u5e97\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<p>\u5237\u5355\u884c\u4e3a\u8fdd\u53cd\u7535\u5546\u5e73\u53f0\u7684\u89c4\u5219\uff0c\u5bb9\u6613\u88ab\u5e73\u53f0\u53d1\u73b0\u5e76\u5904\u7f5a\u3002<\/p>\n\n\n\n<p><strong>\u5bf9\u4e8e\u7535\u5546\u5e73\u53f0\u6765\u8bf4\uff1a<\/strong><\/p>\n\n\n\n<p>\u7531\u5237\u5355\u4ea7\u751f\u7684GMV\u5176\u5b9e\u662f\u865a\u5047\u7e41\u8363\uff0c\u5e76\u4e0d\u80fd\u63d0\u73b0\u4f01\u4e1a\/\u5e73\u53f0\u7684\u771f\u5b9e\u60c5\u51b5\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5982\u679c\u6709\u5237\u5355\u60c5\u51b5\u5374\u53d1\u73b0\u4e0d\u4e86\uff0c\u90a3\u662f\u4f01\u4e1a\/\u5e73\u53f0\u7684\u80fd\u529b\u4e0d\u884c\uff0c\u5982\u679c\u4e0d\u53ca\u65f6\u63d0\u5347\u8fd9\u65b9\u9762\u7684\u80fd\u529b\uff0c\u53d1\u5c55\u80af\u5b9a\u4e0d\u957f\u4e45\u3002<\/li><li>\u5982\u679c\u80fd\u53d1\u73b0\u4f46\u4e0d\u5904\u7406\uff0c\u4e00\u79cd\u53ef\u80fd\u662f\u6709\u5185\u5916\u52fe\u7ed3\uff0c\u4fb5\u541e\u516c\u53f8\u8d44\u4ea7\uff1b\u8fd8\u6709\u4e00\u79cd\u5c31\u662f\u516c\u53f8\u6587\u5316\u98ce\u6c14\u4e0d\u5bf9\uff0c\u60f3\u9a97\u6295\u8d44\u8005\u7684\u94b1\u3002\u4f46\u4e0d\u8bba\u662f\u54ea\u79cd\u60c5\u51b5\uff0c\u6700\u540e\u635f\u5bb3\u7684\u90fd\u662f\u516c\u53f8\u7684\u5229\u76ca\/\u540d\u8a89\uff0c\u6700\u540e\u90fd\u505a\u4e0d\u957f\u4e45\u3002<\/li><\/ul>\n\n\n\n<h6 class=\"wp-block-heading\">0x04. \u5bf9\u4e8e\u6b63\u89c4\u4f01\u4e1a\u6765\u8bf4\u5982\u4f55\u5e94\u5bf9\uff1f<\/h6>\n\n\n\n<p>\u8425\u9020\u548c\u7ef4\u62a4\u6b63\u76f4\u8bda\u4fe1\u7684\u4f01\u4e1a\u6587\u5316\u3001\u5236\u5ea6\uff08\u4ef7\u503c\u89c2\u4e00\u5b9a\u8981\u6b63\uff0c\u540c\u65f6\u8fd8\u9700\u5236\u5ea6\u4fdd\u969c\uff09\uff1b<\/p>\n\n\n\n<p>\u5efa\u7acb\u4e13\u95e8\u7684\u98ce\u63a7\u3001\u76d1\u5bdf\u56e2\u961f\uff08\u5fc5\u8981\u60c5\u51b5\u4e0b\u8fd8\u53ef\u4ee5\u501f\u52a9\u4e00\u4e9b\u5916\u90e8\u56e2\u961f\u7684\u529b\u91cf\uff09\u7528\u4e8e\u53d1\u73b0\u548c\u5904\u7406\u8fd9\u7c7b\u95ee\u9898\uff08\u80fd\u529b\u4fdd\u969c\u3002\u540e\u7eed\u4f1a\u518d\u5199\u4e00\u4e9b\u6587\u7ae0\u6765\u8bb2\u8fd9\u90e8\u5206\u7684\u5185\u5bb9\uff0c\u8fd9\u4e00\u90e8\u5206\u5bf9\u4e8e\u4f01\u4e1a\u6765\u8bf4\u662f\u6838\u5fc3\uff0c\u611f\u77e5\u662f\u5e94\u5bf9\u7684\u524d\u63d0\uff09\uff1b<\/p>\n\n\n\n<p>\u5efa\u7acb\u901a\u7545\u7684\u53cd\u9988\u6e20\u9053\uff0c\u63a5\u6536\u5916\u90e8\u4e3e\u62a5\u3001\u53cd\u9988\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\">\u53c2\u8003\u94fe\u63a5\uff1a<\/h5>\n\n\n\n<p>\u9632\u6c34\u5899\u5b9e\u5730\u63a2\u8bbf\u7ebf\u4e0b\u5e97\uff0c\u63ed\u79d8\u96f6\u552e\u4e1a\u5237\u5355\u767e\u6001<br><a href=\"https:\/\/mp.weixin.qq.com\/s\/si9hBzfrF7rBOrmCJTcLIQ\">https:\/\/mp.weixin.qq.com\/s\/si9hBzfrF7rBOrmCJTcLIQ<\/a><\/p>\n\n\n\n<p>\u5237\u5355\u8bc8\u9a97\u5168\u7a0b\u63ed\u9732\uff0c\u9a97\u5230\u4f60\u6000\u7591\u4eba\u751f\uff01<br><a href=\"https:\/\/mp.weixin.qq.com\/s\/xiLRxKKlgL86a70xIy0FZw\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/mp.weixin.qq.com\/s\/xiLRxKKlgL86a70xIy0FZw<\/a><\/p>\n\n\n\n<p>\u6b63\u89c4\u5e73\u53f0\u8bda\u9080\u5237\u5355\uff0c\u7ed3\u679c\u662f\u2026\u2026<br><a href=\"https:\/\/mp.weixin.qq.com\/s\/kyyIKNleF3NnDgdhNMQJrQ\">https:\/\/mp.weixin.qq.com\/s\/kyyIKNleF3NnDgdhNMQJrQ<\/a><\/p>\n\n\n\n<p>\u5957\u5a03\u5f0f\u5237\u5355\uff0c\u4e8c\u7ef4\u7801\u7ec7\u5c31\u7684\u8fde\u73af\u5957<br><a href=\"https:\/\/mp.weixin.qq.com\/s\/Si_1OVPmX2PzFcBSvvuhTQ\">https:\/\/mp.weixin.qq.com\/s\/Si_1OVPmX2PzFcBSvvuhTQ<\/a><\/p>\n\n\n\n<p>\u5207\u8bb0\uff01\u522b\u518d\u5237\u5355\u4e86\uff01<br><a href=\"https:\/\/mp.weixin.qq.com\/s\/ssYUE7GxV7OyBInK8E2aKw\">https:\/\/mp.weixin.qq.com\/s\/ssYUE7GxV7OyBInK8E2aKw<\/a><\/p>\n\n\n\n<p>\u8c03\u67e5 | \u62fc\u591a\u591a\u5237\u5355<br><a href=\"https:\/\/mp.weixin.qq.com\/s\/GdKpU2Qs2Isnic-RAK6lKg\">https:\/\/mp.weixin.qq.com\/s\/GdKpU2Qs2Isnic-RAK6lKg<\/a><\/p>\n\n\n\n<p>=END=<\/p>\n","protected":false},"excerpt":{"rendered":"<p>=Start= \u7f18\u7531\uff1a \u5468\u672b\u95f2\u7740\u65e0\u804a\uff0c\u7ffb\u5fae\u4fe1\u6536\u85cf\u5386\u53f2\u6587\u7ae0\u7684\u65f6\u5019\u770b\u5230\u4e86\u4e00\u4e2a\u548c\u98ce\u63a7\u3001\u5185\u9b3c\u76f8\u5173\u7684\u6587\u7ae0\uff0c\u7a81\u7136\u60f3\u6536\u96c6\u6574\u7406 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,2,25],"tags":[1611,1609,1578,1610,1300],"class_list":["post-4891","post","type-post","status-publish","format-standard","hentry","category-knowledgebase-2","category-life","category-security","tag-1611","tag-1609","tag-1578","tag-1610","tag-1300"],"views":3923,"_links":{"self":[{"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/posts\/4891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/comments?post=4891"}],"version-history":[{"count":2,"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/posts\/4891\/revisions"}],"predecessor-version":[{"id":4894,"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/posts\/4891\/revisions\/4894"}],"wp:attachment":[{"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/media?parent=4891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/categories?post=4891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ixyzero.com\/blog\/wp-json\/wp\/v2\/tags?post=4891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}